Everyone in the marketing business, from clients to advertising agencies to media companies, has been predicting the rise of completely fragmented, highly customized media for years. Now that it’s actually happened, how should those constituencies adapt to revolutions that include everything from the VOD-driven video iPod to gaming and blogs? This two-day conference, featuring speakers from major clients, agencies and media companies, will give you the download.

The Digital Marketing Conference is designed to support large-brand brand marketers in justifying budgets to take advantage of the new digital and interactive opportunities available today. A peer-to-peer event, the conference will feature presentations providing real value to attendees including real-world case studies of how other organizations have used digital marketing successfully. Areas covered include all forms of online marketing and content, portable media and gaming. Compelling keynote addresses will be presented by high-level brand managers, agency leaders, and CMOs who will discuss how their brands have moved into the digital arena.